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Gross Profit Margin Formula Calculator

Gross Profit Margin Formula:

\[ \text{Gross Profit Margin %} = \frac{\text{Revenue} - \text{COGS}}{\text{Revenue}} \times 100 \]

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1. What is Gross Profit Margin?

Gross Profit Margin is a financial metric that shows the percentage of revenue that exceeds the cost of goods sold (COGS). It indicates how efficiently a company uses its resources to produce goods.

2. How Does the Calculator Work?

The calculator uses the Gross Profit Margin formula:

\[ \text{Gross Profit Margin %} = \frac{\text{Revenue} - \text{COGS}}{\text{Revenue}} \times 100 \]

Where:

Explanation: The formula calculates what percentage of each dollar of revenue remains after accounting for the costs directly associated with producing the goods.

3. Importance of Gross Profit Margin

Details: Gross Profit Margin is a key indicator of a company's financial health and operational efficiency. It helps compare performance across companies and industries, and shows pricing strategy effectiveness.

4. Using the Calculator

Tips: Enter revenue and COGS in dollars. Both values must be positive numbers, with revenue greater than zero.

5. Frequently Asked Questions (FAQ)

Q1: What's a good gross profit margin?
A: This varies by industry. Generally, 20% is considered good, 10% is average, and below 5% may indicate problems.

Q2: How is this different from net profit margin?
A: Gross profit only subtracts COGS, while net profit subtracts all expenses including operating costs, taxes, and interest.

Q3: Can gross profit margin be negative?
A: Yes, if COGS exceeds revenue, indicating the company is selling products for less than they cost to produce.

Q4: How often should I calculate this metric?
A: Most businesses track it monthly, quarterly, and annually to monitor trends and make pricing adjustments.

Q5: Does this apply to service businesses?
A: Service businesses typically use "cost of services" rather than COGS, but the calculation works similarly.

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